José A. Quiñonez

José A. Quiñonez - The James Irvine Foundation Leadership Awards Skip to content

José A. Quiñonez

Founder and CEO, Mission Asset Fund; 2013 Leadership Awards Recipient

José A. Quiñonez is the CEO of Mission Asset Fund (MAF), a San Francisco-based nonprofit organization. Under his leadership, MAF has become an award-winning organization offering dynamic models for bringing communities across the nation out of the financial shadows and into the financial mainstream. In 2016, José received a MacArthur “Genius” award for his vision and creativity as a financial services innovator. He received a James Irvine Foundation Leadership Award in 2013.

MAF’s innovative programs have financed more than 16,000 loans to people across the country, helping them to increase credit scores, pay down debt, and save for important goals like becoming a homeowner, a business owner, or applying for DACA or U.S. citizenship. During the pandemic, MAF raised nearly $100 million to provide more than 65,000 emergency cash grants to workers, students, and immigrant families left out of federal COVID-19 relief.

José serves on a number of Consumer Advisory Councils, including US Treasury, Capital One, Experian, and U.S. Bank. From 2012 to 2014, he was the inaugural chair of the Consumer Advisory Board of the Consumer Financial Protection Bureau (CFPB). José received a bachelor’s degree in Chicano Studies from the University of California, Davis, and a Master’s in Public Affairs from Princeton University.